This is my personal "biz" blog - opinionated, not always PC, often irreverent, always sincere. Don't read it if your sensitivities are on the surface.
Friday, March 13, 2009
Aye, aye, aye . . .
It has often been observed that Gen X-ers care about nobody as much as themselves. Their writings are revelatory. Recently, I read a resume summary of a person looking for a new job. It consisted of eleven sentences; 8 started with “I” (the other three started with . . . “My . . .”., “If I . . .”, and “Although, I . . .”). Nothing in the summary addressed the reader and told prospective employers what would be in it for them, if they hired this person. It’s all aye, aye, aye . . .
A love of reading and a terrific high school teacher made me a writer, a book (Georgia Gardener's Guide, by Erica Glasener and Walter Reeves) made me a gardener, and a casual lunch with my friend Pat Bowen is the reason why I became a Certified Georgia Master Gardener. Since 2005, I have written monthly gardening columns for the Barrow-Jackson Journal, the Georgia Asian Times and The Nooze. I also write for a number of e-zines and for private clients - anything from LinkedIn profiles to web content to case studies, personal bios, corporate profiles, tag lines and more. A niche specialty is working with international scientists whose articles require the scrutiny of an extra set of eyes before they are published in professional journals.
My company, The Oliver/Sorano Group, Inc., handles marketing and PR projects for a variety of clients, and provides a home to Atlanta Women in Business.