Practice What You Teach!

The other day, in a local art studio, I picked up a flyer for a “Marketing Online Workshop” – very basic stuff (web site, blog, social media), a reasonable fee, and an instructor whose name I had not heard before. A few minutes’ search told me that neither teaching nor online marketing are her areas of expertise. I have no questions about her effectiveness and success as a business owner and suspect that she is very good at what she does, but I wonder why an online marketing course should be taught be someone who launched her own blog in January 2009, has posted only 4 times (most recently on January 16, 2009) and has only 1 “follower” (herself).

Shouldn’t we all, as business professionals, practice what we teach?

"Get Clients Now!" workshops

Since becoming a Get Clients Now! licensee, I conducted my first workshop last week, with seven outstanding students. I can't wait to see their progress, or to do the next workshop.